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Product Manager Columbus, OH

I.  Job Summary   Responsible for both product planning and marketing to include managing the product throughout its lifecycle, gathering and prioritizing product and customer requirements, defining the product vision, and working closely with engineering to deliver winning products. Responsible for working with sales, marketing and support to ensure revenue and customer satisfaction goals are met and ensuring that the product and marketing efforts support the company's overall strategy and goals.

II.  Essential Duties and Responsibilities include the following.  To perform this job successfully, an individual must be able to perform each essential duty satisfactorily.  Other minor duties may be assigned.

         Define the product vision, strategy and roadmap

         Outline product line short and long term product strategies

         Assess, evaluate, and identify new product development opportunities.  Works closely with engineering, manufacturing, and sales and marketing groups in the new product development cycle.

         Liaise with VP of Sales, channel managers, and national account managers on future product development needs and the provision of sales tools to support sales generalists and compactor sales engineers

         Deliver Market and Product Requirements documents with prioritized features and corresponding business necessity

         Work with external third-parties to assess product partnerships and licensing opportunities

         Evaluate competition for company products

         Advise VP of Customer Service on parts, warranty, technical support policies and resources

         Calling on marketing officers within national accounts and meeting with top dealers/owners periodically to discuss product lines

         Develop the core positioning and messaging for the product

         Develop and implement go-to-market plan, working with all relevant departments to execute

         Perform product demos to customers

         Set product pricing to meet revenue and profitability goals

         Develops monthly product revenue forecasts

         Assisting corporate sales & marketing team to develop product sales tools and collateral

         Establish overall product budget to ensure success

         Brief and train the sales force at quarterly sales meetings

         Lead new product introduction plans and manage internal coordination efforts to support launch

         Work with engineering groups on drawing and special pricing requests

III.  Supervisory Responsibilities

Supervisory responsibilities consistent with product responsibility and accountability as defined above.

IV.  Qualifications

The requirements listed below are representative of the qualifications necessary to perform the job.

A.  Education and Experience 

         Minimum of ten (10) years experience as a Product Manager or Product Marketing Manager (or a documented combination of education and experience consistent with the position requirements)

         Demonstrated success in defining and launching successful products

         Seven (7) plus years of experience in manufacturing or related industries

         Bachelor's degree in Business, Marketing, or related field of study required (MBA or engineering degree preferred).

B. Other Knowledge, Skills or Abilities Required 

         Excellent written and verbal communication skills

         Excellent teamwork skills

         Proven ability to influence cross-functional teams without formal authority

         Technical background, with experience in LEAN, Six Sigma manufacturing

         Deep knowledge of products

V.  Work Environment

Listed below are key points regarding environmental demands and work environment of the job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions of the job.

         Employee must regularly stand, walk, stoop, and lift.

         Employee must regularly lift and/or move up to 25 lbs.

         Specific vision abilities required include distance vision, close vision, peripheral vision, & depth perception

         Normal setting for this job is a office or plant manufacturing setting

         Employee must be able to travel 50% of the time


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Tags: Manufacturing, Product Manager, product marketing, product marketing manager, product specialist

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